Not Just Pretty Pictures: A Modern Portfolio Guide for Creatives

$49.99

Not Just Pretty Pictures is a modern creative portfolio digital guide for designers, photographers, and visual storytellers who want to stand out—without the fluff. Written by seasoned Creative & Art Director Raymond Croft, this e-book breaks down everything from portfolio curation to overall presentation and personal branding. Whether you're building your first portfolio or reworking your tenth, this guide will help you show your work with intention, clarity, and confidence.

When you purchase, you’ll get instant email access to a download link to two formats of the guide:

  • PDF version (great for easy desktop, tablet or mobile reading)

  • An EPUB version (great for viewing on Apple Books or other e-readers)


This is a digital product, no physical copy will be mailed. All sales are final and non-refundable.

Not Just Pretty Pictures is a modern creative portfolio digital guide for designers, photographers, and visual storytellers who want to stand out—without the fluff. Written by seasoned Creative & Art Director Raymond Croft, this e-book breaks down everything from portfolio curation to overall presentation and personal branding. Whether you're building your first portfolio or reworking your tenth, this guide will help you show your work with intention, clarity, and confidence.

When you purchase, you’ll get instant email access to a download link to two formats of the guide:

  • PDF version (great for easy desktop, tablet or mobile reading)

  • An EPUB version (great for viewing on Apple Books or other e-readers)


This is a digital product, no physical copy will be mailed. All sales are final and non-refundable.

Customer Reviews:

“Finally had a chance to finish “Not just pretty pictures”... there’s a lot of value in there, I can only imagine how much time it took to pull all those thoughts together, because you really go deep. The bolded core messages in each chapter were a great visual touch, too.”

“It came at the right time and shifted me into the creative space that felt drowned out by the corporate wave.  I've worked hard to strike a harmony between my creative talent and business mind. This was the spark that was needed to restart the journey...”

“I’ve read through the first couple pages and already the insight has been immense in value…”

“Chapter 8 especially hit home for me!…”

“I love how this was an easy to read/comprehensive text!”

“Been going through "Pretty Pictures" again recently and really been resonating with it, I've recently updated my portfolio…”

“I picked up Not Just Pretty Pictures recently and thought it was a dope read. Really connected with the part about creating for the job you want. A lot of my "biggest" shoots haven’t fully reflected the kind of work I want to be doing, so most of what’s in my portfolio is me building toward that.”